Facebook review

Review of Facebook as a social media platform suitable for use by libraries or library related organisations

What is it used for	Conveying professional ideas and info, for example outreach programs, events or changes in opening hours
Can a library use its own brand	Yes
Features included	Able to upload videos, links, images, unlimited characters and can highlight topic of post
Ability to post image	Yes
Ability to post video	Yes, 1.75 GB and 45 minutes is the maximum limit
Is real time uploading and scheduled available	Yes
Unlimited characters	Yes
Can be used on computer, tablet and mobiles	Yes
Can it be linked to own catalogue	Yes
What kind of library organisations use Facebook	All types
Demographics of users	70% of all internet users use Facebook, the age groups that use it most are from 18 to 64
Recommedation/s	The most avidly used social media platform by all kinds of libraries. It’s the most popular social media platform so it appears to be the best one to use, however some libraries may not use them avidly as content can be on their website.